Monthly Archives: May 2015

When to Generate Software Leads from Big Tech Disruption

It’s almost ironic that the tech industry is never short of big forecasts what would supposedly revolutionize the rest of the world. I mean, can you imagine so many gamechangers really shaping things up in just a few years?

But as hyped as they are, they’re not without merit when their predictions grow more and more on the mark. The internet certainly did transform the world in time. Social media in turn had transformed the internet.

That’s why you should consider the possibility of getting more out of your software leads in light of big forecasts.

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How to Lose Software Leads by Pushing Critics Towards Your Competitors

Okay say you’re a small company. You’ve been like that for a long time. You don’t get a lot of software leads but at least you get enough to keep your business sustainable.

Overshadowing you is a larger player whose got bigger plans, bigger market shares, and making bigger moves to the point that you feel like a hotdog stand right across a McDonald’s.

A situation like that just seems so one-sided, you can’t possibly win right? What do you do?

Well, here’s what you don’t do: Push naysayers towards your competition.

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