Category Archives: Software Lead Generation Telemarketing – General

Why Should There Be New Pricing Models in Software Service Industry

 

The dramatic changes in the software business over the past few years have important implications for both users and producers of software products and services. Traditional product sales and license fees have declined, and product company revenues have shifted to services such as annual maintenance payments that entitle users to patches, minor upgrades, and often technical support. Continue reading

B2B Marketing: The HR Software Buyer’s Checklist

For any organization, especially for startups and small businesses, HR software is a crucial aspect. Such records of employees help you keep track of their diligence. It also indicates the interest your employee has in his/her work. The more the leaves, the less the interest. HR software helps you keep the most accurate track of the amount of paid leave, sick leave, and holidays your employee is entitled to. Continue reading

When to Generate Software Leads from Big Tech Disruption

It’s almost ironic that the tech industry is never short of big forecasts what would supposedly revolutionize the rest of the world. I mean, can you imagine so many gamechangers really shaping things up in just a few years?

But as hyped as they are, they’re not without merit when their predictions grow more and more on the mark. The internet certainly did transform the world in time. Social media in turn had transformed the internet.

That’s why you should consider the possibility of getting more out of your software leads in light of big forecasts.

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How to Lose Software Leads by Pushing Critics Towards Your Competitors

Okay say you’re a small company. You’ve been like that for a long time. You don’t get a lot of software leads but at least you get enough to keep your business sustainable.

Overshadowing you is a larger player whose got bigger plans, bigger market shares, and making bigger moves to the point that you feel like a hotdog stand right across a McDonald’s.

A situation like that just seems so one-sided, you can’t possibly win right? What do you do?

Well, here’s what you don’t do: Push naysayers towards your competition.

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Generating Software Leads Despite the High Price of Your High-End Tech

It’s said that technology never ceases to amaze. However, nobody ever really talks about how the latest piece of tech still winds up topping the charts in terms of expense.

Sure, you could say that compared to previous generations, today’s technology is cheaper compared to the labor costs of old business processes and their respective systems. Even so, it’s still not the age where a minimum wage worker can afford the latest iPhone. All the latest and greatest tech infrastructures are still likely to be expensive. It’s not going to be easy marketing these products if a large percentage of your target audience is still not yet ready budget-wise.

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