Tag Archives: april fool’s

Planting Marketing Tricks for an ERP Lead

The art of disguising an object isn’t just good for pulling pranks. It can be good for bigger things like art, espionage, and of course, marketing.

But how do ERP lead generators make use of this skill when pulling in prospects into the sales funnel?

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Filtering Crank Calls In Inbound Sales Leads

Hopefully, the professional nature of an office phone line is enough to protect it from your neighborhood crank caller. On the other hand, other types of ‘prank calls’ can go through that end up muddling your batch of raw sales leads. What are they and how do you filter them out?

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