Tag Archives: software lead generation

Software Marketing 101: Apple Software for Organ Donation?

A news from ABC News said that Apple wants to encourage millions of iPhone owners to register as organ donors through a software service update that will add an easy sign-up button to the health information app that comes installed on every smartphone the company makes. Continue reading

How to Appear Confident During Business Proposals

Business meetings and appointment requires confidence from the sales representative and whoever proposes something to the client. But there are times that one’s service in software really sucks at some point. Nevertheless, this will eventually lead to the downfall of most software related services. It is now what you sell, it is how you sell it even though you know some of the software need some fixing. Continue reading

Qualifying Leads through Multi-channel Marketing

In an ideal world, every lead we generate would have the potential for becoming a customer.

Sadly, that’s not the case. In the real world, some of your leads have good potential meaning they are have the ability and interest to buy in the near term. But many more do not meet these criteria. They either have a long term interest or no interest at all. Some may even be competitors. Continue reading

Some Important Requirements in Telemarketing Software Leads

Some people are skeptical of the cost effectiveness of certain types of telemarketing especially in introducing Software Leads, and many B2B marketers feel it is most appropriate to dealings with existing prospects. But those who close their minds to wider opportunities risk missing out. Continue reading

Operational Technology in Manufacturing Management

The Benefits of Operational Technology in Manufacturing Management

Businesses are seeing great value in installing converged Information Technology and Operation Technology (IT/OT) to gather and organize data and then applying out-of-the-box manufacturing analytics to have an insight to production losses, the efficacy of the labor force, and the efficiency of material as it moves through their plants — not just locally but globally. These new business insights will support significant increases in overall production volume for the entire business. Continue reading

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